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1.
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Receive only pre-authorized opt-in email. details |
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2.
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Prominently displayed email policies from any site requesting email addresses. details |
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3.
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A simple and prominently displayed unsubscribe process.
Users should have a simple and clear means to unsubscribe. Websites need to have a simple and prominently displayed unsubscribe process, preferably a link, that will take less than one minute for the user to complete. |
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4.
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Unsubscribe requests that are completely executed within 72 hours. details |
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5.
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Disclosure if materials unsuitable for minors will be in any future emails. details |
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6.
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Access to samples of past emails similar to what will be received after subscribing. details |
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7.
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Reasonably secure protection of email addresses from unauthorized parties. details |
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8.
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Prominently displayed process for reporting email policy abuses. details |
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9.
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Knowledge of how frequently emails will be sent. details |
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10.
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No invisible GIFs or other hidden
tracking devices. details |
